How to use behavioral psychology in your marketing strategy

The Psychology of Influence in Marketing: The Key to Sucess with Omri Erel, Senior VP of Marketing at Socialbakers.

Discover how evolution made our brains susceptible to certain forms of marketing and how smart marketers use this to create marketing strategies (communication, advertising, etc.) to ensure customers buy their products. We'll go through practical examples to demonstrate how you can use these techniques and achieve better results.

Omri brings 12 years of extensive marketing experience from online entrepreneurship, management, and consulting. As Vice President of Demand Generation at WalkMe, a unicorn B2B startup from Israel, he played a key role in growing the company from an idea, into one of the most successful B2B high-tech companies in the world - now worth over $1 billion. Omri joined Socialbakers in 2018 as Senior VP, Marketing where he is leading the transformation into a global market leader. Much of his success is based on using behavioral psychology to create outstanding marketing strategies.

Agenda:

18:00-18:30 Meet & Greet
18:30-18:45 Introduction
18:45-19:45 Omri´s presentation and Q&A
19:45-20:30 Networking

This event is for members of Femme Palette. Please apply to me a member of the community here: https://femme-palette.mn.co/